Starting a cleaning business is a popular, low-cost way to be in business for yourself. Getting started is the easy part, what’s hard is finding clients that will hire you to clean their facility.
I’ve been in the commercial cleaning business since 1988, we have tried almost everything to locate new commercial cleaning contracts.
Here’s a quick look at some things that have worked well for us.
- Define Your Market. Decide who you want to clean for, what types of buildings and where are they located. When you’re new, do not be too selective. Be sure to consider travel time for businesses far from your home base.
- Aquire a Business List. You will need a directory of businesses that you can contact. It should be organized in a contact management system or excel spreadsheet. Check out SalesGenie for list options.
- Map out a plan to contact every business on your list. Try a variety of prospecting methods – telemarketing, direct mail, email, and door to door prospecting all work.
- Do not start prospecting until you have your business cards, stationary, and website all ready to go. The last thing you want is a potential client trying to learn about you online and your site is not ready.
- Begin your prospecting. Dedicate 3-4 hours a day during normal business hours. This is the hardest part and where most people fail. It’s easy to give up too soon because it usually takes more time & effort than people realize. Keep good notes for future follow up.
- When you have a prospect that’s ready to see you, it’s important to have a clear understanding of how to estimate commercial cleaning contracts.
- Prepare and send a professional cleaning proposal within 2 business days. Be sure to follow up to make sure that it was received. Always ask for feedback to make sure the scope of service you outlined meets their needs. Ask about your pricing as well and find out how it compared with others.
- Close the deal! Don’t worry if you haven’t yet, you will! Daily efforts and small steps will get you to where you want to be.
Locating commercial cleaning contracts is not easy. If it was, then everyone would be doing it with great success. The rewards go to the ones who put in the efforts. The initial launch can be like pushing a boulder uphill.
After a few years, it gets much easier. People start to find you from referrals and prior prospecting efforts.
We have a free video course on locating commercial cleaning contracts. You can access it below.