You’ve decided to start a cleaning service, or maybe you’re already in. Do you mind if I ask you why? Do you know the primary reasons you want to start and grow a cleaning service? Most people will say things like I want to control my destiny or to be my own boss. There are many reasons to start your business and it’s important to know exactly what they are and why.
It’s not the thing or accomplishment we want, it’s the feeling that it gives us when we have it.
There are many things in life that people want, good health, money, friends, relationships etc. But let me give you a deep thought, and you may need to think about this for a minute. It’s not the thing or accomplishment we want, it’s the feeling that it gives us when we have it.
Let’s say you want a new Lincoln MKZ. Why? Well, it’s an awesome car you say. Why? What’s so great about it? You start describing the things and features you like about it. Your current car has those things, it just doesn’t give you the feeling that a new car would give. It’s not the MKZ you want, it’s the feeling you would have driving it, looking at it and so on. Get it?
So why the cleaning business? There are plenty of other businesses you could start. People often choose the cleaning business because they are good at cleaning, or the low overhead or the need for good service. Whatever your reason I want you to write it down.
Don’t worry about perfection, just write. Believe me, there will be a time in the future when you question your decision to be in this business. If you have clearly defined the ‘why’ you can look back at it to remember. This is part of the foundation of your business.